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Government unveils proposals to support sustainable fashion

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Government unveils proposals to support sustainable fashion
The government has unveiled plans for a wide-ranging waste prevention programme to support sustainable fashion as it looks to “ramp up action” on fast fashion and hold manufacturers accountable for textile waste.

The measures are part of a new Waste Prevention Programme for England which sets out how the government and industry can take action across seven key sectors – construction, textiles, furniture, electrical and electronics products, road vehicles, packaging, plastics and single-use items, and food, to minimise waste and work towards a more resource-efficient economy.

Environment Minister Rebecca Pow said in a statement: “We are firmly committed to ending the ‘throwaway’ culture as we build back greener.

“Major retailers and fashion brands have made strides in reducing their environmental footprint but there is more we must do. That is why, through our world-leading Environment Bill and landmark reforms, we will take steps to tackle fast fashion by incentivising recycling and encouraging innovation in new design.”

The government added that the new proposals include steps to use resources more efficiently, design and manufacture products for optimum life and repair and reuse more items.

Directed at the fashion and textile industry, the government proposes the launch of a voluntary agreement, Textiles 2030, which will build on the learning and success of the Sustainable Clothing Action Plan coordinated by Wrap with signatories including Marks and Spencer, Asos and Next.

Government proposes new voluntary agreement for the fashion industry to reduce its environmental footprint

The new voluntary agreement officially launches in April 2021 and will ask signatories to commit to a reduction in their environmental footprints to meet set “science-based” targets on carbon, water and circular textile by 2030.

Key targets will be reducing greenhouse gas footprint to align with limiting global warming to 1.5°C and a 30 percent reduction in water footprint. In addition, each signatory business will also need to commit to a collaborative approach to create and deliver a UK-wide Roadmap for Circular Textiles to help reduce waste by designing products to be circular and by using more circular raw materials.

Marcus Gover, chief executive of Wrap, added: “Wrap welcomes the focus this consultation brings on the need to create a more circular economy. We will not achieve net-zero without taking action on the way we produce, use and dispose of the products we rely on to live our lives.

“When we throw things away, we waste all the carbon, water, materials and labour that have gone into making them. Our new Textiles 2030 business collaboration commitment exemplifies the ambition of COP26 and will halve the impact of textiles sold in the UK by 2030.”

Government publishes plans for wide-ranging Waste Prevention Programme

The measures aim to address the fact that the fashion industry is estimated to account for 4 percent of annual global carbon emissions, while textiles production leads to greenhouse gas emissions equivalent to the emissions of France, Germany and the UK.

The government adds that British consumers buy and throw away increasing amounts of fabrics, with the purchase of clothing rising by almost 20 percent between 2012 and 2016, and around 921,000 tonnes of used textiles disposed of in household waste each year.

It states that a producer responsibility scheme for the textiles industry could “boost reuse, better collections and recycling, drive the use of sustainable fibres, and support sustainable businesses models such as rental schemes”.

These measures are proposed alongside the Environment Bill, which will give the government powers to set minimum standards for clothing on durability and recycled content, and explore ways to improve labelling and consumer information of clothing.

In addition, under the new plans, the government also announced that 30 million pounds has been allocated by UK Research and Innovation to establish five new research centres that will develop UK-based circular supply chains, one of which will focus on circular textiles technology.

Pete Belk, circular economy campaign director at Business in the Community, said: “We are excited to see Defra’s draft Waste Prevention Programme published today. Business in the Community members are increasingly looking for opportunities over and above recycling to reduce their resource use.

“We welcome the government’s focus on reuse, repair and remanufacturing in key sectors like textiles, construction and food. We want business to embrace the opportunities to avoid carbon, reduce material use and create green jobs by embracing the opportunities set out in the Waste Prevention Programme.”

Image: Pexels by Artem Beliaikin

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GREYDER LAB AW21 Collection – Made of new innovative materials like cactus leather

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GREYDER LAB AW21 Collection - Made of new innovative materials like cactus leather

YES, the sustainable footwear fashion brand of this moment GREYDER L A B has launched its first Fall/Winter collection! Although saying goodbye to summer comes a little too soon for some, many are also looking forward to combining their outfits again with different layers that include jackets, long pants and cool high boots of recycled materials from the GREYDER L A B brand!

The Fall/Winter Collection ’21 is about the ‘Class of the Future’. GREYDER L A B ‘s aim is to show and teach people how to make the world a little better and more sustainable, together, in a fashionable, funky and positive way. Where people are open to new things, chill with each other and laugh with each other. Where every single person can be themselves. To create something cool for each, in the most sustainable way by using materials such as cactus, PET-bottles fished from the sea, coffee waste, gym floors, recycled cotton, cork and sugarcane.

Upgrade your look and go for a new style with GREYDER L A B men’s high tops. In GREYDER L A B ‘s fall men’s collection, you’ll find a huge selection of sustainable materials, different colors and different styles. All to express yourself.

GREYDER LAB AW21 Collection - Made of new innovative materials like cactus leather

High-top JAKE

Say hello to JAKE, high-top JAKE. Of which the upper is made of a mix of Recycled Canvas and LWG leather, and the sole is made of Recycled Rubber and Coffee Waste. With its leather lining and comfortable removable Leather Working Group leather footbed, which is by the way implemented in every model, you not only create a winning style, but also walk mega comfy!

GREYDER LAB AW21 Collection - Made of new innovative materials like cactus leather

Images: White sneaker: BOB – Made of LWG-leather, Recycled TR and Recycled Cork
Red sneaker: VLAD – Made of Recycled Canvas, Recycled TR and LWG leather

GREYDER LAB AW21 Collection - Made of new innovative materials like cactus leather

Beige lace-boot: CARLY – Made of Recycled PET bottles and LWG leather

Boost your shoe collection with sustainable fashion of GREYDER L A B ’s collection of versatile women’s sneakers and boots for the new season. Whether you go for cactus material or LWG leather… From knee-high casual boots to chunky boots, and everything in between, GREYDER L A B’s new collection of women’s boots has something for everyone. Whether it is a chelsea or a high-knee boot, both look killer with tights with a cool dress or frayed jeans. Besides that, with every GREYDER L A B shoe they will invest in preserving nature with their GREYDER L A B Forest Fund. So, what are you waiting for? Greyder Lab’s new collection of women’s boots will nail your wardrobe!!

GREYDER LAB AW21 Collection - Made of new innovative materials like cactus leatherGREYDER LAB AW21 Collection - Made of new innovative materials like cactus leather

Meet Boot RUBY

A must-have for each women’s feet! The upper is made of Leather Working Group leather and Thermoplastic Rubber. And, because these eco boots are made on a basis of custom-made shoe lasts and because they have a removable Leather Working Group leather footbed, they give you excellent foot-support as well. Ruby is also available in gold, made from cactus.

Read more about GREYDER LAB on the brandpage: fashionunited.com/companies/greyder-lab

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Nilit partners with The Ocean Foundation

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Image: Sensil Facebook

Nylon brand Nilit has partnered with The Ocean Foundation on its Blue Resilience Initiative.

Joining The Ocean Foundation’s Blue Resilience Initiative, the collaboration aims to protect essential ocean meadows and other coastal habitats. According to Nilit, marine grasslands are being damaged at the rate of two football fields per hour. As important oceanic ecosystems, the grasslands help to reduce global warming by taking CO2 from the atmosphere.

Nilit, which also owns sustainable brand Sensil, has previously stated that protecting the oceans and reducing CO2 is part of its Total Product Sustainability Program. Recently, it reduced CO2 emissions at its main facility, and has utilised clean energy techniques at its manufacturing plants.

“NILIT and The Ocean Foundation can affect both sides of the ocean health equation and, together, make a more substantial impact on the well-being of our oceans and our planet,” said head of global marketing at Nilit, Sagee Aran.

The Ocean Foundation’s Blue Resilience Initiative focuses on coastal reconstruction and providing carbon offsets for foundations, corporations, donors and events. Its work notes the ecological and social impact that coastal areas have on the world, with man made infrastructure degrading nature’s natural defense mechanisms. The Blue Initiative seeks to restore and protect these coastal habitats.

“We are excited to join in The Ocean Foundation’s crucial work to protect the marine ecosystems that sustain life in the oceans and on land,” said Aran. “The Ocean Foundation investment, we have expanded our vision far beyond the traditional supply chain structure so that we can more rapidly and effectively bring about positive environmental impact.”

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Nordstrom and Nike partner with Black Owned Everything

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Image: Nordstrom x Nike x Black Owned Everything
Image: Nordstrom x Nike x Black Owned Everything

Multibrand retailer Nordstrom has launched a partnership with marketplace Black Owned Everything, a platform promoting Black-owned businesses, and its founder Zerina Akers.

The collaboration sees Akers and Nordstrom come together on a curated selection featuring four Black-owned brands, displayed alongside new Nike and Jordan collections in the Nordstrom x Nike dedicated online space.

Labels included in the curation are William Okpo, Sammy B, L’Enchanteur and handbag designer Brandon Blackwood.

Image: Nordstrom x Nike x Black Owned Everything
Image: Nordstrom x Nike x Black Owned Everything

“When we launched Black Owned Everything back in February of this year, partnerships like Nordstrom x Nike were exactly the type of activations I had in mind to amplify the reach of the Black designers whom I work with and mentor,” said Akers, in a release.

She continued: “This intersection of well-established brands and emerging designers is where the progress of Black Owned Everything’s mission takes place.

“The inclusion of these selected designers is a big step for their individual career paths and an even bigger step in the right direction for the American marketplace and beyond.

Image: Nordstrom x Nike x Black Owned Everything
Image: Nordstrom x Nike x Black Owned Everything

“This curation is a fun mix of fashion and lifestyle pieces for the people who are keen to street trends and enjoy functionality.”

Simultaneous with the online presence of the collection, Black Owned Everything merchandise will also be available at four Nordstrom x Nike pop-ups in US-based Nordstrom stores.

Image: Nordstrom x Nike x Black Owned Everything
Image: Nordstrom x Nike x Black Owned Everything
Image: Nordstrom x Nike x Black Owned Everything
Image: Nordstrom x Nike x Black Owned Everything
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