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Puma launches Influence Pack inspired by football culture

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Puma launches Influence Pack inspired by football culture
Puma launched its latest collection dubbed the ‘Influence Pack’ featuring four individual football jerseys, each inspired by a unique city and its football culture.

Puma has linked with Copa90, nss sports, Season zine, and Shukyu magazine to design and create football jerseys crafted from the cultures of London, New York, Naples, and Tokyo.

Copa90, in collaboration with Puma, has designed a jersey inspired by New York City and its five boroughs. The black jersey features gold trim with graphics of the Statue of Liberty and the Brooklyn Bridge with the Copa90 logo displayed across the neckline.

In partnership with nss magazine, Puma focused on Naples, Italy, for its strong sense of football and sportswear culture. The grey jersey features a custom volcano crest, a nod to Mount Vesuvius with flame graphics representing the volcano’s fire.

Puma launches Influence Pack inspired by football culture

Season zine is a London-based football and fashion platform founded in 2016 by women for women. The Puma collaboration features a pastel jersey with references to London’s tube system and patterns taken from the seats found on its public transport network.

Puma launches Influence Pack inspired by football culture

Shukyu is a football magazine based in Tokyo that focuses on players, clubs, fashion, and art. Its Puma jersey is green and draws inspiration from Tokyo’s traditional event ‘Kemari,’ a form of historical football. The Kemari Festival takes place each year and is a platform for players to showcase their talents. The jersey features cherry blossoms inspired by ancient Japanese kimono costumes.

Puma launches Influence Pack inspired by football culture

Images: Puma

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Video: Anne Barge SS22 collection

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Video: Anne Barge SS22 collection

In this video, fashion label Anne Barge has presented its SS22
collection at New York Bridal Fashion Week (NYFW).

Watch the video below.

Do you want to see more clothing collections? Click here to view the FashionUnited Marketplace.

Video: VRAI Magazine via YouTube

Photo credit: VRAI Magazine, YouTube

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Fila collaborates with Flock Together initiative on capsule

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Image: Fila x LN-CC x Flock Together
Image: Fila x LN-CC x Flock Together

Sportswear label Fila has unveiled a collaboration with birdwatching initiative Flock Together in the form of an apparel and footwear capsule, to be exclusively sold through LN-CC.

In a range of hike-wear gear made for urban exploring, the collection intends to bring people into nature and engage with their community. The selection includes a reinvented version of the Fila Trailblazer hiking shoe and two shearling fleece designs.

The colourways of the line are inspired by the Kingfisher bird, with a scannable near field communication (NFC) tag present in the hiking shoe that takes buyers to a dedicated page outlining the best places in the UK to spot a Kingfisher.

Image: Fila x LN-CC x Flock Together
Image: Fila x LN-CC x Flock Together

15 percent of all sales of the collection will go towards the Flock Together community fund.

Buying and creative director at LN-CC, Reece Crisp, expressed his enthusiasm over the collaboration in a release, stating: “We’re super excited for LN-CC to be part of this project.

“Flock Together encompasses everything that’s great about community and wellness, two driving forces that are integral to LN-CC too.

“Flock Together’s growth has been both a reaction to, and antidote from, a difficult eighteen months by bringing people together and encouraging outdoor consciousness, so we are honoured to share our platform in amplifying its much-needed positivity while working with Fila in creating this tribute to the Kingfisher.”

Flock Together, founded back in the 2020 covid-19 lockdowns, brings BIPOC together to engage in birdwatching and other nature-oriented activities.

It has previously partnered on an event with Timberland, hosting a range of spoken word presentations at the nature reserve, Woodbury Wetlands. Sponsored by the apparel label, the event aimed to promote the voices in its growing community adjacent to guiding guests through the nature reserve.

Image: Fila x LN-CC x Flock Together
Image: Fila x LN-CC x Flock Together
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Video: Jenny Yoo SS22 collection

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Video: Jenny Yoo SS22 collection

In this video, fashion label Jenny Yoo has presented its SS22 collection
at New York Bridal Fashion Week (NYFW).

Watch the video below.

Do you want to see more clothing collections? Click here to view the FashionUnited Marketplace.

Video: Jenny Yoo via YouTube

Photo credit: Jenny Yoo, YouTube

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